Creative Marketing Manager
Core
Develop creative marketing concepts, campaigns, and content for a mobile-first micro-drama app in the media and entertainment domain.
Role type
Creative Marketing Manager
Builds
Marketing campaigns, social media content, paid ads, and landing pages for a mobile-first micro-drama app
Domain
Media and Entertainment
Required skills
creative and strategic thinking, campaign development, performance marketing, copywriting, storytelling, data analysis, project management
Preferred skills
AI tools, emerging content formats, social media trends
Responsibilities
Develop creative marketing concepts for campaigns, social media, paid ads, and landing pages; Turn product features and business goals into engaging creative stories; Create and manage content concepts from idea to execution; Work closely with designers, copywriters, and product teams; Develop creative briefs and guide projects from idea to launch; Research trends, competitors, and audiences; Test different creative approaches and analyze campaign performance; Build and maintain a consistent brand voice; Experiment with AI and new creative tools
Seniority
Mid-level, hands-on IC