平台大促活动运营-抖音电商
Core
Manage S-level/SS-level major promotional events on Douyin E-commerce as a project manager, coordinating cross-functional teams to achieve project goals.
Role type
Senior E-commerce Operations Manager (Major Promotions)
Builds
Large-scale promotional campaigns and user acquisition strategies for Douyin E-commerce
Domain
E-commerce, Short video, Live streaming
Required skills
Project management, Cross-functional coordination, Marketing campaign design, User acquisition strategies, Data analysis, Risk management, Crisis response
Preferred skills
Brand insight, Shelf/short video/live streaming e-commerce expertise, User retention strategies
Responsibilities
Design marketing schemes from a user perspective, Drive user acquisition and category expansion, Execute project management for major nodes, Analyze data and summarize results