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商业产品经理(达人玩法和广告方向)-国际化

北京💼 Full-time🗓 2026-09-28

Core

Design and optimize influencer marketing mechanisms, platform features, and incentive systems to drive customer, influencer, and native traffic growth for international brands.

Role type

Senior Product Manager (Influencer Marketing & Ads)

Builds

Influencer marketing platform features, transaction workflows, and growth incentive systems

Domain

International E-commerce / Influencer Economy

Deliverable

product features

Required skills

Influencer ecosystem strategy, growth product design, transaction platform design, industry-specific solutioning, product documentation

Preferred skills

Experience with matching/task-based commercial platforms, fast-moving consumer goods (FMCG) or gaming industry knowledge

Technologies

N/A

Responsibilities

Design innovative influencer ad growth mechanisms; Define global scaling strategies for customers, agencies, and influencers; Build platform functions and influencer incentive systems; Develop industry-customized marketing solutions; Research and optimize influencer ad formats and task models.

Seniority

Mid-Senior, hands-on IC

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