商业产品经理(达人玩法和广告方向)-国际化
Core
Design and optimize influencer marketing mechanisms, platform features, and incentive systems to drive customer, influencer, and native traffic growth for international brands.
Role type
Senior Product Manager (Influencer Marketing & Ads)
Builds
Influencer marketing platform features, transaction workflows, and growth incentive systems
Domain
International E-commerce / Influencer Economy
Deliverable
product features
Required skills
Influencer ecosystem strategy, growth product design, transaction platform design, industry-specific solutioning, product documentation
Preferred skills
Experience with matching/task-based commercial platforms, fast-moving consumer goods (FMCG) or gaming industry knowledge
Technologies
N/A
Responsibilities
Design innovative influencer ad growth mechanisms; Define global scaling strategies for customers, agencies, and influencers; Build platform functions and influencer incentive systems; Develop industry-customized marketing solutions; Research and optimize influencer ad formats and task models.
Seniority
Mid-Senior, hands-on IC