Senior Marketing Manager
Core
Drive growth for Performance Products and Biosciences portfolios by translating brand strategies into integrated marketing programs and leveraging AI tools for efficiency and scale.
Role type
Senior Marketing Manager (Growth & Brand)
Builds
Integrated marketing campaigns, channel programs, and customer engagement initiatives for agricultural products.
Domain
Agriculture / Fertilizers / Performance Chemicals
Required skills
Integrated marketing strategy, demand generation, channel marketing, marketing data governance, customer segmentation, campaign measurement, AI tool application, cross-functional leadership, stakeholder management, project management.
Preferred skills
Master's degree in Marketing/Business, experience managing teams across complex portfolios, advanced English communication.
Technologies
AI tools, CRM systems, marketing automation platforms, data analytics tools.
Responsibilities
Lead planning and execution of demand generation and integrated marketing campaigns; build and execute coordinated channel marketing programs; own marketing data quality, governance, and lead management processes; establish campaign performance dashboards and reporting; identify and scale practical applications of AI in marketing strategy and execution.
Seniority
Senior, hands-on IC with leadership responsibilities.