B2B Digital Content Strategist - Freelance (remote)
Core
Develop and execute integrated B2B digital campaigns and content strategies for enterprise tech clients, focusing on LinkedIn and monthly newsletters to drive engagement and lead generation.
Role type
Freelance B2B Digital Content Strategist
Builds
Integrated marketing campaigns, LinkedIn content calendars, and monthly newsletters for enterprise clients
Domain
B2B Technology / Cybersecurity
Deliverable
product features
Required skills
B2B content strategy, LinkedIn marketing, technical research, sustainability integration, performance analytics, SEO principles
Preferred skills
Product marketing experience, experience in manufacturing or healthcare verticals
Technologies
LinkedIn, Email marketing platforms
Responsibilities
Develop comprehensive campaign strategies across the marketing funnel; create monthly content calendars and post outlines; research and propose newsletter topics; analyze LinkedIn performance metrics; integrate sustainability messaging; collaborate with teams on creative briefs
Seniority
Senior, hands-on IC