Player Marketing Intern (MBA)
Core
Run player-facing marketing campaigns for third-party games and content within the Fortnite ecosystem, focusing on developer-built experiences to drive awareness, engagement, and retention.
Role type
MBA Player Marketing Intern
Builds
Marketing campaigns for new developer-built experiences launching in the Fortnite ecosystem
Domain
Gaming / Interactive Entertainment
Deliverable
product features
Required skills
Campaign management, Stakeholder management, Analytics and reporting, Cross-functional partnership, KPI definition, Best practices documentation
Preferred skills
Experience with external partners, licensors, or IP holders, Passion for games and player/creator communities
Technologies
None stated
Responsibilities
Run marketing campaigns for new developer-built experiences as they launch in the Fortnite ecosystem, Work with developer and studio teams to best represent their games to players, Define KPIs for each campaign, track performance, and report results and learnings, Partner cross-functionally with shared service teams to launch campaigns, Document what worked and what didn't, and turn it into best practices for future launches