Business Analyst (Solutions Design)
Core
Creative Operations Analyst mapping 'As-Is' creative workflows and designing 'To-Be' agentic AI workflows for WPP Production.
Role type
Senior IC Creative Operations Analyst (Solutions Design)
Builds
Pilot-ready process maps, agentic workflow architectures, and standardized SOP libraries for global content production.
Domain
Media & Advertising / AI & Automation
Deliverable
production ML models
Required skills
Creative Operations, Process Mapping (BPMN 2.0), Ad-Tech/Media Ops, GenAI/Agentic workflows, Technical Specification translation, Impact Modelling, Knowledge Management
Preferred skills
DAM/Workfront/Adobe stack, Visualisation tools
Technologies
BPMN 2.0, DAMs, Workfront, Adobe, GenAI
Responsibilities
Conduct forensic process mapping workshops with producers and creatives; Define 'Handshakes' and 'Trigger/Action' points for AI agents; Translate business requirements into technical specifications; Maintain global library of SOPs and process blueprints.
Seniority
Mid-Senior, hands-on IC
