Senior Social Media Strategist
Core
Define and execute BILL's organic social strategy across LinkedIn, Instagram, Facebook, and X to build brand credibility and visibility for a fintech company.
Role type
Senior Social Media Strategist (Strategy & Agency Leadership)
Builds
Organic social campaigns, employee advocacy programs, executive social initiatives, and agency partner deliverables.
Domain
Fintech / B2B SaaS
Deliverable
product features
Required skills
Strategic social media planning, employee advocacy program design, executive social program management, agency partner leadership, editorial judgment, performance data analysis
Preferred skills
In-house experience in technology/SaaS/fintech, track record of building advocacy programs, experience leading agency partners
Technologies
LinkedIn, Instagram, Facebook, X
Responsibilities
Set the social point of view and decide where BILL's voice appears; build plans for campaigns, product launches, and thought leadership; run employee advocacy and executive social programs; lead the social agency partner; track platform shifts and optimize strategy based on data.
Seniority
Senior, hands-on IC with strategic ownership