Sr Copywriter
Core
Senior Copywriter creating social-first, AI-driven content for Instagram, TikTok, and WhatsApp, turning internet culture into authentic brand narratives.
Role type
Senior IC copywriter (social media & AI)
Builds
Social media posts, short-form video scripts, captions, and creative narratives for global digital campaigns.
Domain
Digital marketing, social media, generative AI
Deliverable
product features
Required skills
Social media copywriting, cultural trend analysis, generative AI tool usage, cross-platform content creation, creative agility, English proficiency
Preferred skills
Influencer collaboration, global brand experience, AI-assisted image/video creation, emerging tech interest
Technologies
Google AI tools, generative AI platforms
Responsibilities
Develop social-first content across platforms, explore and use AI tools for idea generation and optimization, create daily culturally relevant content, collaborate with creative and strategy teams, execute content production workflows
Seniority
Senior, hands-on IC