Marketing Executive
Core
Coordinate hospital events, manage branding and digital marketing campaigns, and produce content to educate patients and visitors.
Role type
Marketing Executive (Healthcare)
Builds
Hospital events, branded content, digital campaigns, patient education materials
Domain
Healthcare / Hospital
Deliverable
product features
Required skills
Event planning and coordination, Digital marketing strategy, Content creation and copywriting, Social media management, Data reporting, Quality and safety procedure implementation
Preferred skills
Experience in healthcare marketing, Proficiency in Google Analytics and email marketing tools
Technologies
Google Analytics, Social media management tools, Email marketing software
Responsibilities
Determine event sub-themes with specialist doctors, Execute event preparations and coordination, Manage branding activities across websites and social media, Write promotional content and articles, Build relationships with media outlets, Collect data and generate operational reports
Seniority
Individual Contributor
