Junior PR & Social Media Project Leader Swiss Market 100%
Core
Develop and execute local PR, influencer, and social media activities aligned with global strategy to enhance Swatch's visibility and cultural relevance in Switzerland.
Role type
Junior PR & Social Media Project Leader
Builds
Local PR campaigns, influencer partnerships, social media content, and media events for the Swiss market
Domain
Consumer Goods / Luxury Watches / Marketing & Communications
Deliverable
product features
Required skills
PR campaign execution, influencer relationship management, media relations, social media content creation, event planning, budget management, trend analysis
Preferred skills
Swiss media network, storytelling, multi-project coordination
Technologies
Social media platforms, media monitoring tools
Responsibilities
Execute local PR and social media activities aligned with global strategy; build and maintain relationships with journalists, media partners, and influencers; serve as first point of contact for media inquiries; identify storytelling opportunities for earned media; manage influencer partnerships from selection to evaluation; create and coordinate content for local social channels; plan and execute media events; monitor trends and convert insights into communication opportunities; manage assigned budget including ROI analysis