Analista de Social Media e Eventos B2B
Core
Senior B2B Social Media and Events Analyst responsible for managing LinkedIn presence for the company and its Founder, and organizing B2B partner events.
Role type
Senior B2B Social Media and Events Analyst
Builds
LinkedIn content strategy and B2B partner events
Domain
B2B marketing, tax services
Deliverable
product features
Required skills
Senior B2B social media management, LinkedIn content strategy, executive personal branding, end-to-end B2B event organization, data-driven decision making
Preferred skills
Tax/accounting/legal industry knowledge, personal brand management for executives, Canva, Sympla, CRM
Technologies
LinkedIn, Canva, Sympla, CRM
Responsibilities
Plan and maintain social media calendar for company and Founder on LinkedIn; Separate Founder's voice from institutional voice; Organize B2B events with partners including budget and logistics; Convert events into content; Manage post-event data and handover to Sales and Growth; Monitor social and event metrics to adjust strategy; Report on brand, partner relationship, and lead generation goals.