Senior Manager, Data and Insights
Core
Establish and lead Corporate Affairs intelligence capability to provide evidence, foresight, and performance measurement for reputation management and decision-making.
Role type
Senior Manager, Corporate Affairs Intelligence & Strategy
Builds
Strategic insight programs, reputation measurement frameworks, and Generative Engine Optimisation (GEO) strategies.
Domain
Corporate Affairs / Public Relations / Reputation Management
Deliverable
dashboards & analysis
Required skills
Data strategy development, reputation management, AI-enabled communications and analytics, stakeholder analysis, risk management, policy development, service provider management
Preferred skills
Experience with Generative Engine Optimisation (GEO), early-warning indicator systems
Responsibilities
Monitor and analyse emerging trends impacting reputation and operating environment; Integrate multiple data sources into actionable strategic insights; Support campaign planning through audience and performance insights; Establish early-warning indicators and risk thresholds; Develop and maintain Corporate Affairs GEO strategy and roadmap; Monitor visibility across AI search and generative platforms; Develop and maintain integrated reporting framework; Consolidate and analyse reputation, media, social, and campaign data; Develop and maintain policies and standards; Implement risk controls on processes and systems.
Seniority
Senior Manager, 10+ years experience
