International Marketing Specialist
Core
Create bilingual marketing content and campaigns to recruit international students for the University of Waikato.
Role type
International Marketing Specialist
Builds
Digital and print marketing materials, social media content, video, photography, and event campaigns for prospective students.
Domain
Higher Education / International Recruitment
Deliverable
product features
Required skills
Bilingual marketing (English and Mandarin/Simplified Chinese), digital marketing, content creation, social media management, data interpretation, event marketing
Preferred skills
Experience in tertiary education, short-form social media content creation, social media publishing/scheduling/analytics tools
Responsibilities
Create engaging bilingual marketing content, connect with audiences across global markets, develop and deliver marketing materials (brochures, digital/print publications, video, photography), support event marketing and campaign delivery
Seniority
Mid-level, hands-on IC
