Customer Intelligence Officer
Core
Analyze customer data, feedback, and market insights to drive marketing strategies, communication, and commercial opportunities for Equans.
Role type
Customer Intelligence Analyst
Builds
Marketing campaigns, customer segmentation, value propositions, and sales support initiatives
Domain
B2B Energy & Services
Deliverable
dashboards & analysis
Required skills
CRM data analysis, Power BI, Excel, survey design, trend identification, stakeholder communication
Preferred skills
Salesforce, market research, B2B environment experience
Technologies
Salesforce, Power BI, Excel
Responsibilities
Analyze customer and CRM data to identify trends and opportunities; Develop and maintain dashboards and reporting; Coordinate Voice of the Customer programs and surveys; Translate insights into actionable marketing and commercial recommendations; Monitor market developments and competitor insights; Collaborate with Digital Marketing and Business Insights teams.