Social Media Sênior
Core
Lead organic content strategy and execution for Lumine.tv's social media channels (Instagram, TikTok, YouTube), connecting storytelling, culture, and data analysis to build an engaged community.
Role type
Senior Social Media Manager (Content Strategy & Production)
Builds
Organic social media content, video scripts, and editorial calendars for a Catholic film and series streaming platform.
Domain
Entertainment / Streaming / Catholic Media
Deliverable
product features
Required skills
Strategic content planning, multi-platform storytelling (Instagram, TikTok, YouTube), video recording and on-camera presence, SEO for YouTube, data analytics and metrics interpretation, project management, creative brief writing
Preferred skills
Experience with organic channel growth, familiarity with Catholic values and Christian culture, video editing skills, marketing funnel knowledge
Responsibilities
Define editorial lines, formats, and creative approaches for different platforms; identify content opportunities based on cultural trends and brand launches; record social media content and appear on camera when needed; manage editorial calendar and workflow in Notion; monitor performance metrics and propose editorial improvements
Seniority
Senior, hands-on IC