Vice President Product & Marketing
Core
Build product and marketing function to drive growth for a Swiss biologics development company, turning product strategy into clear offers and steady demand.
Role type
VP Product & Marketing
Builds
Product portfolio, go-to-market strategies, and demand generation programs for cell line development and bioprocess services.
Domain
Biologics / Biotechnology / Cell line development
Deliverable
product features
Required skills
Product strategy, go-to-market strategy, demand generation, sales enablement, team leadership, scientific background, biologics experience, CRO/CDMO experience, commercial offer development
Preferred skills
US market knowledge, Asian market knowledge (India)
Technologies
N/A
Responsibilities
Define market segments and competitor analysis; Shape product portfolio around market needs; Articulate value proposition; Drive go-to-market strategies; Build lead-generation programs; Equip sales teams with insights and tools; Identify new growth platforms and support acquisitions; Lead and develop the Marketing & Product team.
