Social Channels and Platform Manager, Prime Video International
Core
Define strategic direction for assigned social platforms while optimizing operations and editorial plans for Prime Video's global entertainment content.
Role type
Senior Social Channels & Platforms Manager
Builds
Strategic social media presence and optimized organic/paid campaigns for Prime Video
Domain
Entertainment streaming, global social media marketing
Deliverable
product features
Required skills
Social media strategy, editorial planning, paid social budget allocation, cross-functional stakeholder management, agency management, social analytics, multi-territory campaign management, data-driven optimization, Excel/Tableau proficiency
Preferred skills
Experience with 1M+ follower brands, new feature adoption, innovative activation development
Technologies
Excel, Tableau
Responsibilities
Manage day-to-day social media handles and editorial plans, allocate organic boosting budgets, define strategic approach to social platforms, respond to performance signals and algorithm changes, orchestrate with internal teams for content, manage social media agencies, partner with platforms for new opportunities, track and report results weekly/monthly/quarterly, manage escalation and delivery timelines