chargé(e) de Marketing & Communication (B2B, Tech) F/H
Core
Develop and execute B2B marketing campaigns, manage community presence, and drive digital acquisition for Man and Machine.
Role type
B2B Marketing & Communication Manager
Builds
Marketing campaigns, social media content, technical blog articles, video content, email newsletters, website content, and lead generation assets.
Domain
B2B Technology
Deliverable
product features
Required skills
B2B marketing strategy, community management, content creation, SEO, SEM/SEA, email marketing, website management, event management, data analysis
Preferred skills
Video editing, technical content writing, copywriting
Technologies
WordPress, LinkedIn, YouTube, Google Ads, SEO tools
Responsibilities
Develop innovative marketing action plans, manage B2B social media presence, create technical content with engineering teams, update the company website, co-pilot lead generation campaigns, organize digital and physical events, and analyze marketing performance.