Senior Copywriter (Consumer Writer)
Core
Senior storytelling role shaping how a luxury conservation and hospitality brand speaks to a global audience across campaigns, digital, social, and film.
Role type
Senior Copywriter (Consumer Writer)
Builds
Brand campaigns, digital content, social media, CRM emails, editorial features, and film scripts for a luxury conservation brand.
Domain
Luxury hospitality and conservation
Deliverable
product features
Required skills
Consumer-facing copywriting, multi-channel content creation (digital, social, web, email), field research, expert interviewing, brand voice guardianship, SEO/CRO application, messaging hierarchy development
Preferred skills
Experience in journalism or marketing, ability to balance luxury experience with conservation purpose, performance insight application
Technologies
None stated
Responsibilities
Writing distinctive on-brand copy for web, social, and film; researching camps and ecosystems for authentic stories; conducting interviews with guides and conservationists; spending time in the field; editing copy for consistency; developing messaging hierarchies and creative hooks; contributing to editorial guidelines; collaborating with regional and creative teams.
Seniority
Senior, hands-on IC
