Product Data Writer
Core
Creating accurate, engaging, and customer-focused product information for Officeworks across web, mobile, apps, digital catalogues, email, kiosks, and in-store signage to improve search findability and conversion.
Role type
Product Data Writer (Content Specialist)
Builds
Product titles, descriptions, feature bullet points, and benefit statements for retail inventory.
Domain
Retail / E-commerce / Digital Content
Deliverable
product features
Required skills
Copywriting, SEO optimization, Brand voice adherence, Legal compliance (Australian Consumer Law), PIM platform usage, Workflow management, Technical specification translation
Preferred skills
SEO certifications, STIBO/PIM enterprise platform experience, Omnichannel retail writing experience
Responsibilities
Draft clear product titles, descriptions, and benefit statements; Translate technical supplier specs into customer benefits; Apply SEO principles to optimize search findability; Ensure compliance with brand guidelines and Australian Consumer Law; Manage content request queues and Range Review updates; Coordinate launch readiness for new product ranges.
Seniority
Mid-level Individual Contributor