Digital Marketing Analyst
Core
Execute and optimize digital marketing strategies, manage social media channels, and coordinate B2B content production for Hilti's brand presence.
Role type
Digital Marketing Analyst
Builds
Digital campaigns, social media content, and B2B marketing materials
Domain
Construction industry / Digital Marketing
Deliverable
product features
Required skills
Digital marketing strategy, social media management, B2B content creation, paid media campaign management, performance analytics, agency management, influencer relations, event support, market trend monitoring
Preferred skills
None stated
Technologies
LinkedIn, Instagram, marketing analytics tools
Responsibilities
Plan and execute digital marketing strategy; Manage social media channels; Develop and coordinate B2B digital content; Coordinate visual content production; Manage external marketing agency; Optimize paid media campaigns; Support influencer and partner strategies; Support PR and brand positioning; Collaborate with commercial teams; Support event planning and organization; Monitor market trends
Seniority
Experienced Professionals
