Marketing Executive (Education & Events)
Core
Marketing Executive supporting education programme marketing, admissions outreach, student activities, and departmental events.
Role type
Marketing Executive (Education & Events)
Builds
Orientation programmes, networking sessions, commencement activities, information sessions, workshops, website content, online/print marketing materials, social media and email communications.
Domain
Education
Deliverable
product features
Required skills
Event planning and coordination, WordPress, content creation, social media management, email marketing, SEO, Google Analytics 4, AI tools for content generation, Microsoft Office, Canva.
Responsibilities
Plan and coordinate events such as orientation programmes, networking sessions, commencement activities, information sessions and workshops; update website content using WordPress; create online and print marketing materials; support social media and email communications; coordinate with students, faculty members, colleagues and vendors; use AI tools to develop marketing content and collaterals, produce AI-generated videos, improve search visibility through SEO tools and track performance using Google Analytics 4.
