Senior Marketing Data Scientist
Core
Apply machine learning, statistical modeling, and Generative AI (LLMs, RAG, AI agents) to solve marketing analytics problems, measure campaign impact, and provide insights to senior management.
Role type
Senior Marketing Data Scientist (Applied AI & ML)
Builds
Production ML models, dashboards, and enterprise-grade Generative AI applications for marketing use cases
Domain
Marketing Technology (MarTech) and Applied AI
Deliverable
production ML models | dashboards & analysis | client delivery
Required skills
Python, SQL, Pandas, NumPy, Regression, Classification, Clustering, Time-series forecasting, Causal inference, NLP, Scikit-learn, XGBoost, PyTorch, TensorFlow, LLM application development, RAG pipelines, Vector databases, Prompt engineering, AI agents, Model deployment and evaluation
Preferred skills
Marketing Mix Modeling, Multi-touch Attribution, B2B marketing, ABM, Google Analytics, Adobe Analytics, Amazon Marketing Cloud, CRM systems
Technologies
Databricks, AWS, Azure, Google Cloud, Excel, PowerPoint
Responsibilities
Transform marketing challenges into data science solutions and metrics; Devise analytical frameworks and dashboards to measure marketing efficiency; Lead end-to-end ML technique development; Present analysis and recommendations to stakeholders; Design and build scalable RAG pipelines and Generative AI applications; Define AI architecture and model strategy; Evaluate and troubleshoot LLM solutions across structured and unstructured data.
Seniority
Senior, hands-on IC
