Graphic Designer
Core
Create high-converting static and video creatives for digital advertising campaigns across Meta, Google, and YouTube to drive measurable business results.
Role type
Performance-focused graphic designer (motion graphics)
Builds
Static banners, social media ads, landing page assets, and video creatives for performance marketing campaigns
Domain
Digital advertising / Performance marketing
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
Adobe Photoshop, Adobe Illustrator, Adobe Premiere Pro, Motion Graphics, Visual Storytelling, 2D Animation, Typography, Color Theory, CTR optimization, Conversion-focused creative design, A/B testing, Funnel-based creative strategy
Preferred skills
Video editing, D2C/e-commerce campaign experience, Lead-generation campaign experience
Technologies
Google Ads, Meta Ads, YouTube Ads
Responsibilities
Design high-converting static and video creatives for Meta, Google, and YouTube channels; Collaborate with performance marketing teams to align creatives with campaign KPIs; Test and iterate creative concepts based on performance data; Maintain brand consistency across all assets; Interpret campaign data to optimize creatives
Seniority
Mid-level (2–3 years experience)