Product Analyst (Game)
Core
Analyze player behavior, game performance, and monetization strategies to drive data-informed decisions for mobile lifestyle games.
Role type
Product Analyst (Game)
Builds
Dashboards, reports, and predictive models for user lifetime value and churn.
Domain
Mobile gaming (iOS/Android), interactive story/lifestyle games
Deliverable
dashboards & analysis
Required skills
SQL, data visualization tools, Excel, analytics platforms, Python, statistical modeling, predictive modeling, A/B test analysis, game economy understanding, user acquisition metrics, live ops metrics
Preferred skills
R, experience with statistical modeling
Technologies
Looker, Tableau, Power BI, Firebase, GameAnalytics, Adjust, Amplitude
Responsibilities
Monitor in-game user actions and journey funnels to uncover insights; Analyze and optimize monetization models (IAP, ads) and retention KPIs; Build intuitive dashboards and regular reports to track key performance metrics; Design and evaluate A/B tests for gameplay features, UI elements, and marketing strategies; Develop predictive models for user lifetime value (LTV), churn, and engagement; Partner with data engineers to ensure data quality, pipelines, and storage are optimized.
Seniority
Mid-level (3-4 years experience)