Senior Global Marketing Manager - Unilever Professional
Unilever is hiring for Senior Global Marketing Manager - Unilever Professional
Location : Rotterdam, Netherlands
Reporting to : Home Care Professional Marketing Director
Scope : Global
Local conditions apply
Full-time
For the recruitment of this position, we would like to emphasize that local conditions apply to the position and for this vacancy in principle we will first consider candidates based in the Netherlands. If you are based outside of the Netherlands and you are interested in applying, please feel free to do so but we can only proceed with your application if a decision is made to also recruit outside of the Netherlands.
About Unilever Professional
Unilever Professional (UPro) is the B2B growth engine of Unilever's Home Care business, delivering professional cleaning solutions to customers across hospitality, food service, and commercial environments in more than 40 markets. Since launching in 2019, UPro has built a strong growth trajectory and an ambitious vision to become a 1bn business by 2030. We are on a mission to make professional cleaning simple, effective and accessible-combining trusted brands with innovative, digitally enabled solutions.
The Opportunity
This is a unique opportunity to shape the future of professional cleaning globally. As Senior Global Marketing Manager, you will lead digital demand creation at scale, accelerate growth in key categories, and play a pivotal role in building world-class marketing capabilities across markets. You will operate at the intersection of strategy, digital transformation and commercial delivery, working closely with global and regional teams to unlock growth.
Key Responsibilities
- Digital Demand Creation & Growth
- Define and lead the global digital demand strategy across multiple markets
- Drive scalable digital campaigns and content ecosystems to generate measurable business growth
- Lead agency partnerships, media investment strategy, and performance tracking
- Category Leadership - Dish Care
- Own the end-to-end growth strategy for Dish Care, a priority category
- Lead cross-functional teams to deliver innovation, activation and expansion plans
- Translate operator insights into compelling brand and category strategies
- Marketing Excellence & Innovation
- Build best-in-class content and digital capabilities across UPro
- Leverage data and AI to optimise marketing performance and effectiveness
- Set and elevate standards for execution across global markets
- Leadership & Collaboration
- Lead and develop a high-performing team and external partners
- Act as a key marketing leader within the UPro organisation
- Influence senior stakeholders across a complex, matrixed environment
What We're Looking For
Must-have:
- Proven experience in global or multi-market marketing roles, ideally in B2B or professional channels
- Strong track record in digital demand generation, including campaign development, media strategy, and performance optimisation
- Experience owning or contributing to
