Associate Director, Digital Marketing
Core
Lead the evolution of the digital ecosystem and drive impactful customer experiences across web and mobile channels.
Role type
Associate Director, Digital Marketing
Builds
Digital experiences, personalized customer journeys, and scalable digital solutions for marketing, lead generation, and business growth.
Domain
Digital Marketing / Web & Mobile / Adobe Experience Cloud
Deliverable
product features
Required skills
Digital platform management, Adobe Experience Cloud expertise, Agile leadership, digital governance, accessibility standards (AODA/WCAG), analytics, stakeholder management, project governance, vendor management.
Preferred skills
Strategic thinking, cross-functional collaboration, innovation, adaptability.
Technologies
Adobe Experience Cloud
Responsibilities
Lead delivery and continuous improvement of digital experiences with agency partners; maximize Adobe Experience Cloud capabilities; partner with Marketing, Sales, SEO, Product, and Technology teams; translate business requirements into scalable solutions; manage project timelines and external vendor relationships; establish digital governance and accessibility standards; leverage analytics to optimize performance.
Seniority
Senior, hands-on IC with leadership responsibilities
