Content Marketing Manager - Product
Required skills
Outstanding writer and storyteller, Social-first thinker, Strong creative judgment, Highly organised and self-directed, Comfortable working directly with product teams
Preferred skills
Experience briefing and managing external creative and video production resources, Background in B2B SaaS
Technologies
AI-enabled content operations layer, video agencies and creative resources
Responsibilities
Own the creation of all product-focused marketing content, Craft compelling narratives around product news, Write and produce press releases, Attend product team meetings, Think social-first on every piece of product content, Brief and direct video agencies, Leverage AI to generate, iterate, and adapt content, Identify opportunities to activate customers as content creators, Ensure product content is adapted and optimised for every relevant surface
Seniority
3–5 years in a content marketing, product marketing, or brand content role
Domain
Hospitality industry, SaaS, B2B