Freelance - Senior Brand Designer
Core
Shape and scale a fast-growing financial product brand by translating strategic goals into high-performing visual systems and compelling creative outputs for acquisition and conversion.
Role type
Senior Brand Designer (Freelance)
Builds
Scalable design systems, brand guidelines, and multi-channel marketing assets for a fintech product.
Domain
Fintech / Digital Finance
Deliverable
product features | dashboards & analysis
Required skills
Brand design, visual systems thinking, multi-channel design execution, performance marketing design, design system architecture, creative direction, AI tool integration, project management
Preferred skills
Experience in high-growth startups or leading design studios, ability to connect creative decisions to business outcomes, proactive proposal of creative directions
Technologies
Figma, AI tools for prototyping and iteration
Responsibilities
Design assets for product launches, campaigns, and events; create performance-driven marketing materials (ads, social, email, landing pages); build and maintain scalable brand systems and reusable components; develop and improve brand guidelines; support Growth and Marketing teams by enabling high reuse of design systems; connect design decisions to acquisition and conversion outcomes; manage timelines and deliverables under tight deadlines
Seniority
Senior, hands-on IC