Account Director - Fashion
Core
Senior Account Director leading fashion brand communications, media relations, and event strategy for a global lifestyle agency.
Role type
Senior IC Account Director (Fashion)
Builds
Bespoke earned media campaigns, product placements, and launch events for luxury fashion brands.
Domain
Fashion industry + Public Relations
Deliverable
client delivery
Required skills
Strategic communication planning, media relations, event management, team leadership, new business development, media monitoring, cross-functional collaboration
Preferred skills
International press network, fashion week experience, paid/owned/earned media strategy expertise
Technologies
Launchmetrics, DMR, MS Office (Word, PowerPoint, Excel)
Responsibilities
Lead client calls and meetings; develop cohesive communication strategies; manage media relations and editorial placements; oversee launch events and product distribution; line manage account teams; drive new business pitches; monitor competitor media coverage.
Seniority
Senior, hands-on IC with team leadership