Digital Marketing Coordinator (Multi-Brand)
Core
Execute and support digital marketing initiatives across a diverse portfolio of consumer electronics and lifestyle brands for the South African market.
Role type
Multi-Brand Digital Marketing Coordinator
Builds
Digital campaigns, social media content, and brand positioning for multiple international tech and lifestyle brands
Domain
Consumer electronics and lifestyle retail in South Africa
Deliverable
product features
Required skills
Multi-brand management, social media scheduling (Facebook, Instagram, TikTok), paid social campaign execution, influencer coordination, Zoho ecosystem proficiency, content localization, KPI reporting
Preferred skills
SEO knowledge, email marketing, graphic design, short-form video editing
Technologies
Zoho, Facebook, Instagram, TikTok
Responsibilities
Maintain distinct brand positioning and tone across multiple brands; adapt global content for the South African market; plan and schedule content across social platforms; monitor community interactions and engagement metrics; execute and monitor paid social campaigns; coordinate influencer partnerships; support website content updates; compile performance reports and provide data-driven recommendations
Seniority
Mid-level, hands-on coordinator
