Creative Strategy & Video Producer
Core
End-to-end video production for performance marketing, lead generation, and brand awareness campaigns.
Role type
Senior Video Producer (Performance Marketing)
Builds
High-performing video assets for digital ad campaigns
Domain
Digital Marketing / Performance Advertising
Deliverable
production ML models | product features | dashboards & analysis | research | client delivery | infrastructure | physical/clinical work
Required skills
End-to-end video production workflow management, Performance marketing creative strategy, On-ground shoot direction, Cross-functional stakeholder coordination, Data-driven content iteration, Visual storytelling
Preferred skills
EdTech or D2C performance marketing experience, Platform-specific content knowledge (Meta, YouTube, Instagram), Motion design tool proficiency (Premiere Pro, After Effects), High-volume content pipeline management
Responsibilities
Manage video projects from brief to final delivery, Plan shoots including location, casting, and crew, Direct talent and coordinate cinematographers, Collaborate with editors to optimize video for performance metrics, Iterate content based on CTR and conversion data
Seniority
Mid-Senior, hands-on IC
