Influencer Marketing Manager
Core
Manage, activate, and support innovative influencer marketing campaigns, nurturing client relationships and delivering creative social media campaigns with measurable outcomes.
Role type
Influencer Marketing Manager
Builds
Social media campaigns with creators and influencers across paid, earned, and shared media
Domain
Marketing / Influencer Marketing
Deliverable
product features
Required skills
tactical strategy development, data analysis, relationship management, team leadership, KPI setting, event management, storytelling, client advisory, new business pitching
Preferred skills
knowledge of cutting edge trends, minimal oversight operation
Technologies
4 box, tribes, conversation mapping
Responsibilities
Develop tactical strategy and influencer recommendations using data; Lead strategy and onsite management at influencer events; Build and maintain relationships with creatives, clients, and influencers; Manage and inspire team members; Create campaign reporting and merchandising one-sheets; Participate in new business pitches and sell work into existing clients
Seniority
Manager, hands-on IC