Regional GCB Consumer Digital Strategy Specialist SG
Core
Develop and execute regional consumer digital strategy for CIMB's retail banking operations across ASEAN markets, focusing on revenue growth, customer engagement, and operating model transformation.
Role type
Senior IC digital strategy specialist (consumer banking)
Builds
Regional digital strategy roadmaps, market playbooks, and execution plans for digital sales funnels and omnichannel journeys.
Domain
Consumer banking / Financial services / Digital transformation
Deliverable
product features
Required skills
Strategic planning, market analysis, digital transformation, OKR/KPI definition, stakeholder management, regional coordination, executive reporting, platform roadmap alignment
Preferred skills
Project management, Agile Scrum, regulatory knowledge
Technologies
Mobile, web, orchestration, identity, payments, CDP, OCTO platform
Responsibilities
Develop consumer digital strategy aligned with group priorities, conduct market scans and competitive analysis, define digital revenue levers and journey KPIs, coordinate regional strategy implementation with country franchises, maintain regional performance dashboards and track value realization of digital projects.
Seniority
Senior, hands-on IC