Marketing Manager
Core
Marketing Manager supporting travel insurance business across Canadian B2B and U.S. direct-to-consumer channels.
Role type
Marketing Manager
Builds
Integrated marketing campaigns, digital initiatives, and marketing materials for distribution teams.
Domain
Insurance / Travel
Deliverable
product features
Required skills
Campaign execution, paid search, paid social, display advertising, B2B marketing, DTC marketing, performance analysis, stakeholder management, agency management, UX input.
Preferred skills
Canadian travel agency experience, French bilingual fluency.
Responsibilities
Lead end-to-end marketing initiatives for travel insurance; Plan, execute, and optimize integrated marketing campaigns; Support travel agency distribution teams with marketing materials; Collaborate on paid and performance marketing initiatives; Act as marketing lead for U.S. website refresh; Serve as central point of contact between distribution, product, compliance, and agency teams.
Seniority
Mid-level, hands-on IC