Product Manager Ginecologia e Altre Aree Specialistiche
Core
Coordinate the full lifecycle of a pharmaceutical product portfolio in Gynecology and other specialized areas to enhance competitive positioning and profitability.
Role type
Product Manager (Pharma)
Builds
Pharmaceutical products and brands
Domain
Healthcare / Pharmaceuticals
Deliverable
product features
Required skills
strategic planning, marketing plan development, market intelligence, product launch management, cross-functional coordination, performance monitoring, stakeholder management
Preferred skills
experience in Gynecology segment, Master's degree in Marketing/Communication
Technologies
none stated
Responsibilities
Develop and implement marketing guidelines and communication lines for the assigned portfolio; Elaborate annual marketing plans defining actions for each distribution channel; Analyze market and competitors to interpret medical class needs; Manage operational launch of new products providing sales support tools; Collaborate with R&D, Medical Affairs, and Sales to align scientific message with commercial strategy; Monitor sales KPIs and elaborate statistical analyses to maximize ROI; Manage relationships with Key Opinion Leaders, suppliers, and external partners.
Seniority
Mid-level (2-3 years experience)