Responsable Brand & Marketing Content Confirmé - Paris H/F
Core
Structuring an editorial platform and driving business performance through brand and marketing content for CBRE France.
Role type
Brand & Marketing Content Manager
Builds
Corporate and marketing content, digital site content, social media campaigns, and business storytelling.
Domain
Real Estate / Corporate Communications
Deliverable
product features
Required skills
Editorial strategy, brand management, content performance analysis, SEO/GEO, UX optimization, storytelling, social media management, data-driven logic.
Preferred skills
Premium brand positioning, cross-functional collaboration.
Technologies
LinkedIn, Instagram, cbre.fr
Responsibilities
Define and pilot a differentiated editorial platform; ensure brand consistency across all touchpoints; design business-impact oriented content strategies; manage the CBRE France website content and SEO; lead LinkedIn and Instagram social media channels; structure business value propositions and convert expertise into readable content.
Seniority
Senior, hands-on IC