Director, US Brand Communications
Core
Lead integrated US communications strategy for assigned marketed brands and pipeline assets, connecting brand milestones to the company's US narrative and global plans.
Role type
Director, Brand Communications (Strategy & Leadership)
Builds
Integrated communications strategies, milestone maps, news-flow plans, and coordinated activation across media, executive, employee, advocacy, and digital channels.
Domain
Life Sciences / Biopharmaceuticals
Required skills
Integrated communications strategy, launch readiness, issues management, agency leadership, budgeting, communications measurement, scientific/business writing, cross-functional leadership, project management, regulatory compliance knowledge.
Preferred skills
Rare disease experience, patient advocacy engagement, regulatory approval support, global product communications experience.
Technologies
Generative AI, digital tools, social media platforms, media monitoring tools.
Responsibilities
Lead integrated US communications strategies for assigned brands and pipeline assets; Own the communications milestone map and news-flow plan across regulatory, clinical-data, and launch moments; Serve as a trusted communications advisor to senior leaders; Plan coordinated activation across media, executive, employee, advocacy, and digital channels; Develop proactive external and thought-leadership approaches and lead brand-level issues response; Partner with Patient Advocacy to incorporate patient perspectives into communications; Collaborate with Marketing, Medical Affairs, Regulatory, and Compliance teams; Leverage approved AI and emerging digital tools to strengthen strategy and execution; Set agency objectives, scopes, budgets, and success measures; Define communications objectives and measures to evaluate performance and improve strategies.
Seniority
Director, strategic leadership with hands-on execution