Senior Marketing Manager - GI Cancers
Core
Lead a high-impact GI oncology portfolio to accelerate growth, translate insights into action, and deliver transformative treatments for cancer patients across Canada.
Role type
Senior Marketing Manager (GI Oncology)
Builds
Integrated marketing campaigns, brand strategies, and field execution plans for GI oncology brands and tumor areas.
Domain
Pharmaceutical / Oncology
Deliverable
product features
Required skills
Strategic planning, segmentation, insight generation, campaign development, cross-functional leadership, budget management, forecasting, coaching
Preferred skills
Experience across multiple brands or indications
Technologies
None stated
Responsibilities
Lead cross-functional brand teams to drive growth; Develop and execute brand and tumor strategies; Convert insights into marketing priorities; Orchestrate multi-channel campaigns; Engage external experts and customers; Partner with sales for field execution; Monitor brand performance and competitive activity; Lead product launch readiness; Collaborate with Medical, Market Access, and Regulatory teams; Manage brand budgets; Contribute to forecasting; Coach and develop direct reports.
Seniority
Senior, hands-on IC with people leadership