International Graduate Program (IGP) - Automotive Marketing Engineer
Core
Develop and execute automotive marketing strategies, product management, and brand communication for Infineon's semiconductor solutions in the Asia Pacific region.
Role type
International Graduate Program (Marketing Engineer)
Builds
Regional Go-To-Market strategies, pricing structures, and brand communication programs for automotive applications.
Domain
Semiconductor / Automotive / Marketing
Deliverable
product features
Required skills
Product management, Market strategy, Stakeholder management, Market intelligence, Pricing strategy, Brand management, Analytical thinking, Communication
Preferred skills
Adaptability, Team collaboration
Technologies
None stated
Responsibilities
Align regional automotive application requirements with global Go-To-Market strategy, develop and evaluate pricing strategies for the Asia Pacific region, design and implement communication programs for products/brand/services.
Seniority
Entry-level (less than 3 years experience)