Marketing Manager
Core
Lead marketing strategy and brand presence for a healthcare and architectural design consultancy, executing cross-media campaigns and advising department heads on communication.
Role type
B2B Marketing Manager
Builds
Brand image, marketing campaigns, and content for a specialist consultancy in healthcare and architecture
Domain
Healthcare facilities, laboratories, high-containment facilities, architectural design
Deliverable
product features
Required skills
B2B communication, strategic brand thinking, cross-media campaign execution, market intelligence analysis, content creation for technical topics, team leadership
Preferred skills
Healthcare, laboratory, and architecture industry familiarity, journalistic flair
Technologies
Social media platforms, webinar tools, content management systems
Responsibilities
Develop and execute cross-media marketing concepts, advise department heads on marketing communication issues, evaluate campaign performance and report insights, refine strategies based on market intelligence, craft compelling content for diverse audiences
Seniority
Mid-level, hands-on IC