Technical Marketing Manager - GaN
Core
Leads the Technical Marketing team to drive market positioning, value proposition, and go-to-market execution for STMicroelectronics' GaN discrete power portfolio.
Role type
Senior Technical Marketing Manager
Builds
Market positioning, demand creation, and go-to-market strategies for GaN, RF, and Rad Hard power solutions.
Domain
Semiconductor industry, Power Electronics, Wide Bandgap Technologies
Deliverable
product features
Required skills
Technical marketing leadership, product positioning, demand creation, competition analysis, sales enablement, P&L understanding, market dynamics analysis
Preferred skills
RF or Rad Hard application exposure, GaN specific experience
Technologies
GaN, RF, Rad Hard
Responsibilities
Lead the Technical Marketing team with clear priorities and cross-functional alignment; Contribute to product positioning and NPI pricing strategy; Support demand creation and BU business planning; Monitor market trends and perform competition analysis; Execute go-to-market activities including customer engagement and content preparation; Gather insights to lead product definition and promote solutions.
Seniority
Senior, hands-on IC