Cloud Administrator
Core
Manage and maintain Salesforce Marketing Cloud, execute email marketing campaigns, and implement marketing automation workflows for a Federal Government client.
Role type
Salesforce Marketing Cloud Administrator
Builds
Email marketing campaigns, marketing automation workflows, and customer journeys
Domain
Government / Marketing Technology
Required skills
Salesforce Marketing Cloud administration, email marketing, marketing automation, data management, SQL, AMPscript, HTML/CSS, Salesforce CRM processes
Preferred skills
Salesforce Sales Cloud, Service Cloud or Architecture certifications, integrating external data sources
Technologies
Salesforce Marketing Cloud, Salesforce Sales Cloud, Salesforce Service Cloud
Responsibilities
Manage and maintain Salesforce Marketing Cloud including data management and cleansing; Create and execute email marketing campaigns with segmentation and A/B testing; Develop and implement marketing automation workflows and customer journeys; Support integration between Marketing Cloud and Salesforce Sales/Service Cloud; Monitor campaign performance and provide actionable insights; Provide user support, troubleshooting, and training to end users
Seniority
Mid-level, hands-on IC (via careerplan.io/jobs/55d4d499-7691-44cc-bc0c-c5e0bb30652c-cloud-administrator-at-peoplebank)
