Sr. Associate, Marketing Operations
Core
Review and implement marketing technology and business processes to support key marketing initiatives, build and optimize complex digital marketing campaigns, and manage project execution.
Role type
Senior Marketing Operations Associate (Marketing Technology & Data)
Builds
Digital marketing campaigns, marketing automation solutions, and data-driven marketing strategies.
Domain
Financial Services / Digital Marketing
Deliverable
product features
Required skills
Marketing technology implementation, project management, data integration, CRM reporting, BI data analysis, requirement gathering, digital channel optimization, SQL, Power BI, SAS, Ampscript, Excel
Preferred skills
Target marketing, list generation, data visualization, financial services product acumen
Technologies
Marketing automation, CRM, BI tools, Power BI, SAS, SQL, Ampscript, Excel
Responsibilities
Configure, test, execute, and optimize digital marketing campaigns; consult with marketing partners on campaign development; manage project timelines and resource dependencies; analyze data patterns and integrate data sources; standardize marketing technology tools across business areas.
Seniority
Mid-level, hands-on IC
