Engagement Manager
Core
Partner with senior marketing and creative leaders to design and execute AI-driven content strategies that accelerate production, strengthen brand governance, and elevate campaign performance.
Role type
Senior Engagement Manager (Enterprise AI/Marketing Transformation)
Builds
Enterprise-wide transformation programs using generative AI to modernize marketing and creative operations
Domain
Enterprise Marketing Technology + Generative AI
Deliverable
production ML models
Required skills
Business consulting, digital strategy, enterprise software, AI/ML implementations, marketing technology, C-level stakeholder management, generative AI (text/image/video), SaaS architectures, APIs, marketing automation, change management, risk management
Preferred skills
Experience with CMS, DAM, marketing automation, analytics tools, brand governance, content safety
Technologies
Google Workspace, Salesforce, Adobe Experience Cloud, Campaign Manager 360, Brand Hub
Responsibilities
Lead discovery workshops and develop actionable roadmaps for high-impact use cases; Guide solution design, configuration, and deployment including integrations; Partner with engineers to translate business needs into technical requirements; Drive adoption through enablement and change management; Define success metrics tied to adoption and campaign performance; Create reusable implementation playbooks and best practices.
Seniority
Senior, hands-on IC