Senior Campaign Management (all gender)
Core
Senior Campaign Manager responsible for end-to-end setup, technical coordination, and performance optimization of digital advertising campaigns across multiple platforms.
Role type
Senior IC campaign management specialist (digital advertising)
Builds
Digital advertising campaigns on platforms like Google Ads, Meta Ads, LinkedIn Ads, and Programmatic
Domain
Digital advertising and media planning
Required skills
Digital campaign setup and launch, Performance monitoring and KPI analysis, Technical coordination with ad operations and publishers, Data quality assurance, Process optimization, Ad platform expertise (DCM, Flashtalking, IAS, Meta Business Manager, DSPs, Ad Servers)
Preferred skills
Analytical thinking, Problem-solving, Team collaboration, Adaptability to market changes
Technologies
Google Ads, Meta Ads, LinkedIn Ads, Programmatic, DCM, Flashtalking, IAS, Meta Business Manager, DSPs, Ad Servers, MS Office
Responsibilities
Create production plans with specifications and deadlines for ad assets, Ensure smooth launch of digital campaigns including tracking code implementation, Monitor campaign performance and derive optimization recommendations, Verify ad delivery and landing page functionality, Optimize internal processes for efficiency