Associate Director, Social
Core
Senior social leader developing brands through social media by identifying target consumers, setting goals, building content strategies, and driving measurable engagement.
Role type
Senior IC social media strategy lead
Builds
Integrated social campaigns, content strategies, and community management initiatives for client brands
Domain
Digital marketing / Social media
Deliverable
product features
Required skills
Social media strategy, campaign management, influencer marketing, client relationship management, team leadership, data analysis, social platform expertise, strategic planning
Preferred skills
Agency experience, bilingual Spanish/Portuguese
Technologies
Sprinklr, Meltwater, Brandwatch, Hootsuite, Helixa, Upfluence, Mavrck, TikTok, Instagram, YouTube, LinkedIn, Facebook, Reddit, X, Pinterest, Microsoft Office
Responsibilities
Develop and present social strategies and integrated campaigns to clients; Lead annual and quarterly social planning aligned with client goals; Act as strategic lead for key client accounts providing oversight; Develop measurement plans and reporting frameworks; Monitor campaign performance and provide insightful reporting; Collaborate cross-functionally with creative, media, and account teams; Provide strategic leadership and mentorship to a team of Social Media Managers and Strategists.
Seniority
Senior, hands-on IC with people management