Communications Manager
Core
Lead PR, media relations, reputation, and crisis communications for a retirement living brand, advising senior leaders and managing external agencies.
Role type
Senior in-house Communications Manager (PR & Crisis)
Builds
Proactive media campaigns, thought leadership content, crisis response plans, and corporate communications materials.
Domain
Retirement living / Senior housing / Real Estate
Deliverable
product features
Required skills
PR strategy, media relations, crisis communications management, executive advisory, copywriting/editing, agency management, AI-assisted content review
Preferred skills
Experience in retirement living sector, account management background
Technologies
None explicitly stated
Responsibilities
Lead day-to-day PR and external communications; manage external PR agency performance and briefs; lead crisis communications planning and response; develop media materials and spokesperson briefs; advise executives on reputation and communications strategy.
Seniority
Senior, hands-on IC
