Marketing Manager
Core
Develop and execute integrated marketing strategies, manage digital campaigns, and create visual content for a retail client selling power tools and safety gear.
Role type
Marketing Manager (Graphic Design & Digital)
Builds
Marketing campaigns, digital content, website content, and email newsletters
Domain
Retail / Construction Hardware
Deliverable
product features
Required skills
Digital marketing strategy, SEO, email marketing, Adobe Creative Suite, content creation, budget management
Preferred skills
Hardware/power tool industry experience
Technologies
Adobe Photoshop, Illustrator, InDesign, Mailchimp, WordPress, Facebook, Instagram, LinkedIn
Responsibilities
Develop and implement innovative marketing strategies; oversee digital marketing initiatives including SEO and online advertising; design high-quality marketing materials; plan and execute social media content calendars; manage website content development and online store maintenance
Seniority
Mid-level (3+ years experience)
